How to Get Better Customer Service by Being an A**hole

We've all been subjected to the torture of terrible customer service -- hours on hold just waiting to talk to a breathing human, even if their first field of study obviously wasn't the English language.

What do people usually do about it? Nothing.

That's why we invited Chris Illuminati, Asylum contributor and co-author of "A**holeology: The Science Behind Getting Your Way and Getting Away With It," to explain how applying the a-hole principle can help you effectively deal with bad customer service.