The Loyalty Management Blog

Customer support is a big frustration of the public. We want to be treated well, we want the human on the other end of the line to corr...

Since 2008, the number of consumers who feel that such initiatives don’t offer any real value jumped by 50%, according to a study by Forrest...

Once a service for simply sharing purchases, Swipely is contining its evolution into a credit-card based loyalty program for small businesse...

You’ve been monitoring your Facebook wall and Twitter pages, responding to customer inquiries. But what are the next steps you should take t...